Hong Kong's privacy chief, Ada Chung, believes there is no immediate need to amend the law to specifically target AI-generated deepfake pornography, citing the existing Personal Data (Privacy) Ordinance as sufficient to handle misuse of personal data in such images. The ordinance, which is principle-based and technology-neutral, applies to cases involving the collection or disclosure of data, including those related to deepfakes. Chung's office has launched a criminal investigation into a recent high-profile case at the University of Hong Kong, handling complaints about AI-generated porn in the same way as other data-related offenses.