Japanese Collector Wins Record-Breaking Birkin Auction

Published on 7.12.25

  A Birkin handbag prototype sold at Sotheby's auction house in Paris for €8.58 million, surpassing eight rival bidders and setting a new record price for a handbag at auction. The buyer was a private collector from Japan, who outbid other rivals to secure the coveted item. This sale reflects the current trend of "boom boom" fashion, where luxury brands are embracing more ostentatious designs. The original Birkin bag has changed hands twice since its 1994 auction, with proceeds going to an AIDS charity, and is typically priced at around $10,000 for modern-day models.

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